Performance and pacing
Retrieve campaign, ad group, keyword, asset, budget, conversion, and performance data for commercial reporting and budget pacing.
Technical data-use note
Advertising account data in our growth operations workflow.
Flicker Effect AB uses advertising platform data to provide growth operations, paid acquisition analytics, campaign QA, conversion reconciliation, and reporting for accounts we own or are explicitly authorized to manage.
Where this fits in the business
Flicker Effect works with technology companies on commercial strategy and execution. The operating work often depends on accurate campaign, conversion, budget, and account-structure data. Our internal workflow tools help operators review that data, prepare recommendations, document approvals, and report results back to the account owner.
Google Ads API use
Google Ads API access is used as one integration inside that workflow. It supports authorized reporting and operational review for Google Ads accounts connected to Flicker Effect's own business activity or client work where the account owner has granted access.
Account checks
Review campaign settings, tracking status, policy warnings, naming conventions, budget configuration, and performance anomalies.
Conversion reconciliation
Compare Google Ads conversion data with client-side reporting to identify tracking issues, attribution gaps, and funnel measurement problems.
Approved changes
Prepare or apply account changes only where Flicker Effect has the required permissions and the account owner has authorized the work.
Access boundaries
- We only access Google Ads accounts owned by Flicker Effect or accounts where the owner has explicitly granted access.
- We do not use the API to scrape public advertising data, gather competitor data, or access accounts without authorization.
- We do not sell Google Ads data, transfer it to unrelated third parties, or use it to create unrelated user profiles.
- Spend-impacting changes, including budget, launch, targeting, and bidding changes, require human review and approval.
Data handling
Google Ads data is processed for the account owner and for the purpose of providing marketing operations, reporting, and technical QA services. Access credentials are stored in restricted systems, logs are kept limited and redacted where practical, and retained data is limited to what is needed for reporting, auditability, and service delivery.
Contact
Questions about Flicker Effect's advertising data use can be sent to info@flickereffect.net.